Introduction to Keyword Research: The Relationship Between Keywords and SEO eBook

Search engine optimization (SEO) has quickly become one of the most critical aspects of digital marketing. In 2023, more people than ever are turning to Google (and other search engines) for answers to their questions and — eventually — where they should make their purchases. Businesses that wish to thrive in the online world must lean on a successful SEO strategy and lay a solid foundation by conducting keyword research.

A firm understanding of the relationship between keywords and SEO is integral to improving your online visibility — helping your audience to view your site, connect with you, or purchase all you have to offer. Ultimately, the relationship between keywords and SEO best practices can position you to achieve more than you thought possible. Download the eBook to learn more!