Your website’s functionality and performance can have a significant impact on your business growth.
As a tool for branding and executing sales funnels, your website is a potentially valuable marketing asset. Some businesses use their sites as a shop where visitors can buy products and services. A website also provides an effective platform for promoting offers and providing leads with contact information.
Your website’s functionality and performance can have a significant impact on your business growth. Constant technological developments change consumer behavior. Overtime, your site may fail to fulfill visitor expectations and lose value as a marketing tool.
Helium SEO is a website redesign company that implements optimization strategies. These strategies improve your site’s user experience, online presence, and brand image. With our web redesigning services, we can also optimize your conversion rates and boost sales.
A website redesign is a process of adjusting and updating an existing website’s structure, content, and navigation. Website redesigning aims to:
After designing your new website, you have to keep up with new technologies, marketing methods, and consumer trends. If you see any of these issues, your website needs a redesign:
Your website needs a redesign every two years to ensure that it stays up to date on trends and technological changes. A website rebuild will also help you adapt to changes in the search engine algorithm
Our website design process is the result of extensive testing and data analysis. We also offer continuous web redesign solutions to ensure that your website develops according to your business objectives and brand.
When we redesign websites, we start with an extensive UI and UX audit to determine the problem areas. Then, we formulate a custom web redesign strategy with project objectives that align with your business goals.
Our website design services improve your website’s functionality on mobile devices, and fix performance issues for faster page loading. We may also change the hierarchical structure of your website to allow for intuitive navigation.
These web design services go a long way toward improving customer engagement and reducing your website’s bounce rate. When visitors have the information you offer at their fingertips, they’re more likely to stay on your website for longer.
During this stage, we may also need to consolidate several websites into one content management system. This process creates greater efficiency for you, so you can manage everything in one place.
Content migration typically forms a significant part of our website redesign services. Our professional website redesign team will create a custom road map for your project. This way there is a safe migration of existing content.
In addition to content migration, we also offer content writing services. These services optimize your website for search engines, give your target audience information, and establish your business as an authority in your niche.
Our website redesign services include the implementation of an SEO migration strategy to ensure that your website preserves its SERP rankings. This strategy includes, among other things, creating redirects, preserving inbound links, and web crawling.
After preserving your ranking in the search results pages, the next step is to implement SEO tactics to optimize traffic. Helium SEO incorporates these tactics seamlessly into our web design solutions for your business.
This phase of the website redesign process includes:
We also offer technical SEO to optimize your site for crawling and indexing. These services include optimizing your URL structure and specifying your preferred domain. Most of the responsive design services for technical optimization happen during the website redesign. Enhancing navigation, improving your website speed, and making your site mobile-friendly are all redesign services.
The combination of a higher organic ranking and conversion-focused design results in more visitors to your website. These are visitors who want to pay for your products or service.
During a website redesign, we will design brand elements that align with your corporate image to establish brand familiarity.
If you have a fully responsive website with a professional appearance, visitors will trust your business.
We use content management systems (CMS) to design websites. Once the website redesign is complete, we will help you access your website’s CMS. That way you have complete control over your content. Our team is also available if you need help with web design or content creation.
With our design services, you can offer your visitors an unparalleled user experience, which gives you an edge over your competitors. When visitors have easy access to your website, they won’t feel the need to seek similar products elsewhere.
If you want to take steps to grow your business, show us your website to redesign. We can take care of any redesign project, whether you run a small business or large enterprise. Contact us today to schedule an initial consultation and talk to us about your goals.
Have questions about SEO or digital marketing? Want to know more about what Helium can do to help you? Fill out a contact form and we’ll be in touch.